Senior Marketing Project Manager
Thanks for stopping by
Call me Esteban. I'm a seasoned digital manager who specializes in Marketing Project Management for tech companies. Even though I call the sunny east coast of Uruguay home with my wife, kid and dogs, I’ve worked most of my career for US-based companies.
Over the past 20 years I’ve held various positions at internet-based companies and have thoroughly enjoyed my exciting journey. I’m truly grateful for all the amazing people I’ve worked with, and proud of all the products, apps, and services we’ve improved.
What I do
Marketing Project Management
Partner with devs, designers, copywriters and more to turn marketing strategies into effective results. This includes: email marketing, content management, lead generation, A/B tests and conversion optimization, building marketing one sheets, white papers, analytical analysis, goal and event tracking, and more.
Full keyword research and planning, content optimization, link building strategies and tactics, editorial coordination, managing copywriters and SEO teams.
My Linux + Cybersecurity background allows me to deep dive into researching, testing, and writing content about infosec - something I still enjoy from time to time.
Web Development Manager
Lead teams of web developers and designers, this includes web design planning and workflow management for greater efficiency when building sites, landing pages, web apps, browser extensions, and more.
Partner with HR leads to help them find candidates that are the right fit for their design, development, security research, and marketing teams. In summary: I enjoy building high-performant teams.
I enjoy bringing the best out of my teammates by paying close attention to their needs and pitching in however I can.
Startups & Projects
I’m passionate about building tools and SaaS to solve problems, sharing knowledge with the community,
meeting amazing people, challenging myself and having fun during the process.
In the spirit of a web hosting startup I learned to do it all, technical support, sales, technical lead, project and product manager. I sold my portion in 2019.
A blog network that covered tech, software and web hosting topics. I sold it in 2020.
A technical blog about the Nginx web-server, including guides & how-tos. The project was acquired by MaxCDN/StackPath in 2015.
One of the top DNS propagation checkers. Lets users check the availability of your DNS records instantly across the globe. I sold it in 2021.
What People Say
Feedback from teammates and employers
Head of Marketing
Esteban is a great addition to any team that is looking for a Project Management Mastermind that has the ability to quickly learn any skills needed to understand a task. During the four years we worked together he has been a constant source of great ideas and his attitude of getting things done made him an absolute pleasure to work with.
Open Source Program Manager
Esteban really understands the ins-and-outs of Nginx. When MaxCDN acquired his website (nginxtips.com) I was so excited because I could then ask him anything about Nginx (that wasn't on Google or Stackoverflow) and he knew the answer.
Esteban has been my manager for the previous 3 years and I can with confidence say that I have never had such good leadership. Leading with compassion, support and understanding, Esteban manages to make you feel supported, understood and is open to hearing any and all feedback, as well as any blockers that he will work to remove so you can do your best work.
Where I’ve been
Feedback from teammates and clients
Orlando, FL, US
- Sept 2017 - Present
Marketing & Research Manager
- @MaxCDN / StackPath
Los Ángeles, CA, US
- Feb 2015 – Jul 2016
Web Performance Advocate
- @Infranetworking Inc
Miami Beach, FL, US
Jul 2004 – Jul 2008
Linux System Administrator
Jul 2008 – Dec 2011
Sr. Linux SysAdmin - Technical Support Manager
Dec 2011 – Dec 2015
CTO - Technical Lead
Jan 2016 – Jul 2019
Project & Product Manager
All my mentors who made me better
Helping me discover my full potential as a human being
and understanding that it's all connected.
German Hoffner and Chris Ueland
Showing me how to be a supportive leader.
Opening my mind to the business world.
Teaching me the importance of prioritizing, leading by love,
and not by fear.
I like meeting new friends or hearing about exciting projects.
Let’s have coffee - even if it’s virtual.